Country
|
Abbreviation
|
GNI/cap
|
PDI
|
IDV
|
MAS
|
UAI
|
LTO
|
United States
|
USA
|
34,870
|
40
|
91
|
62
|
46
|
29
|
Ireland
|
IRE
|
23,060
|
28
|
70
|
68
|
35
|
43
|
Greece
|
GRE
|
11,780
|
60
|
35
|
57
|
112
|
|
This
chart is a model of Hofstede's Five Dimensions of National Culture. This model
helps to explain the basic value differences between The two countries that I will be mostly
comparing are the United States and Ireland. Greece will also be compared and used
as another example. First off, in order to understand this chart, you will need
to know what each category represents. The five dimensions are power distance,
individualism/collectivism, masculinity/femininity, uncertainty avoidance, and
long term orientation.
The PDI
(power distance) is "the extent to which less powerful members of a
society accept and expect that power is distributed unequally" (De Mooij 60-61). USA scores a 40 on this dimension ,while IRE
scores a 28. Both of these scores can be considered low. A low score usually
suggests that authority can have a negative connotation. There is a higher
focus on equality in rights and independence. GRE (60) has a much higher score
then USA and IRE. A higher score suggests that in Greece, they value the
respect of elders much more, and there is a greater social distance between
individuals. These individuals in countries with a high PDI score are raised to
be dependent on themselves.
The IDV
(individualism/collectivism) is defined as "people looking after
themselves and their immediate family only, versus people belonging to
in-groups that look after them in exchange for loyalty" (De Mooij 61-62). USA
scores a very high 91, while IRE has a high score of 70 as well. This score
shows how America is a very individualistic country. Looking at GRE (35), their
score is very low. Individuals from GRE would be much more likely to stick to
their specific social system in which they belong. If an individual of a
country with a low IDV score did something negative, it would not only affect
them, but bring shame to their social group as well. This is much different
then USA and IRE, where individual decisions are valued much more then group
ones.
The MAS
( masculinity/femininity) is defined as : "The dominant values in a masculine
society are achievement and success; the dominant values in a feminine society
are caring for others and quality of life" (De Mooij 65). USA ( 62), IRE
(68), and GRE (57) all score relatively close in this dimension. Achievement
and performance are essential in masculine cultures. These scores fall around
the middle, meaning all three countries have a mixture of masculinity and femininity.
In masculine cultures, being a winner is considered to be a positive thing. In
feminine cultures, it would be viewed negatively.
The UAI
(uncertainty avoidance) is defined as "the extent to which people feel
threatened by uncertainty and ambiguity and try to avoid these situations"
(De Mooij 67). USA (46) and IRE (35) score somewhat low on this dimension. GRE
has a very high score of 112. Cultures with a high uncertainty avoidance tend
to need rules and formality to structure life. People in these cultures usually
have a higher level of tension and anxiety. Greece would be a perfect example
of this type of cultures. Cultures with lower scores such as Ireland and the
United States tend to hide their emotions better.
The LTO
(long-term orientation) is "the extent to which a society exhibits a
pragmatic future-oriented perspective rather than a conventional historic or
short-term point of view" (De Mooij 69). USA has a very low score of 29
and IRE has a score of 43. GRE does not have a LTO score. Countries with a high
score in this dimension have values that include long-term orientation and
having a sense of shame. The United States and Ireland would be the opposite of
this. They would be more focused on short-term orientation and respect for
traditions and gifts. Cultures such as China and Japan have high scores in this
dimension, and have strong value in their reverence for nature.
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